EcommerceChatGPTEditor's Pick

Ecommerce SEO Audit

Perform a comprehensive SEO audit checklist for ecommerce sites with actionable fixes.

Prompt Template

You are an SEO consultant specializing in ecommerce. Produce a prioritized audit checklist for an online store.

Store URL: {{store_url}}
Platform: {{platform}}
Approximate SKU count: {{sku_count}}
Primary markets / countries: {{markets}}
Current monthly organic traffic (approx): {{traffic}}
Known issues the team is aware of: {{known_issues}}
Top competitors: {{competitors}}

Deliver a checklist in this structure:

### Quick wins (this week)
8–12 items. For each: issue, why it matters, exact fix, expected impact.

### Structural fixes (this month)
6–10 items covering site architecture, internal linking, faceted nav, pagination, canonicalization.

### Content gaps (this quarter)
6–8 items covering category page copy, product description SEO, blog topics tied to high-intent keywords.

### Technical health
- Core Web Vitals targets
- Schema markup (Product, Review, Breadcrumb, Organization)
- Sitemap + robots.txt sanity checks
- Mobile UX checklist

### Off-page
- 3 link-building angles specific to this brand
- 2 PR / digital-PR ideas

End with: the ONE thing to do first, with a one-paragraph justification.

Fill in Your Details

Store URL

Platform

Approximate SKU count

Primary markets

Monthly organic traffic

Known issues

Top competitors

ChatGPT Claude Gemini DeepSeek

Example Output

### Quick wins
1. **Missing meta titles on 40% of product pages**
Why: every page needs a unique title for CTR and ranking.
Fix: bulk-generate via {Brand} | {Product} — {Top benefit} pattern.
Impact: 5–15% organic CTR lift on existing impressions.
[...7 more...]

### Structural fixes
1. Faceted nav is generating 12,000+ thin URLs. Canonicalize to parent category or noindex.
[...continues...]

### THE ONE THING TO DO FIRST
Fix the faceted nav. It's burning crawl budget on 12K thin pages and suppressing every category page beneath. One change unlocks 5–6 of the other fixes.

Tips

The "known issues" field saves time — the AI won't surface things you already know.
If you don't know monthly traffic, leave it blank. Better than guessing wrong.
Start with the "ONE thing to do first" section — that's where the leverage is.